(F)art

there are badly stated problems in basic design, stressing pure aesthetics, free expression, without any restraints or practical goals. Such a problem may be posed in this fashion: arrange a group of geometric shapes in any manner you see fit, using any number of colors, to make a pleasing pattern. The results of such vagaries are sometimes pretty, but mostly meaningless or monotonous. The student has the illusion of creating great art in an atmosphere of freedom, when in fact he is handicapped by the absence of certain disciplines which would evoke ideas, make playing with those ideas possible, work absorbing, and results interesting.
Paul Rand 

We all know this is true. I keep seeing great artists go into the design world with a sense of superiority just because they can draw. Don’t get me wrong, drawing is a great tool but in the design world it can’t compete with a great concept/message/idea/etc. Art could stand to help some work’s aesthetic but as a whole making something the visual equivalent of frosting on a cake will serve to do about just as much good as sugary frosting…

(F)art

there are badly stated problems in basic design, stressing pure aesthetics, free expression, without any restraints or practical goals. Such a problem may be posed in this fashion: arrange a group of geometric shapes in any manner you see fit, using any number of colors, to make a pleasing pattern. The results of such vagaries are sometimes pretty, but mostly meaningless or monotonous. The student has the illusion of creating great art in an atmosphere of freedom, when in fact he is handicapped by the absence of certain disciplines which would evoke ideas, make playing with those ideas possible, work absorbing, and results interesting.
Paul Rand 

We all know this is true. I keep seeing great artists go into the design world with a sense of superiority just because they can draw. Don’t get me wrong, drawing is a great tool but in the design world it can’t compete with a great concept/message/idea/etc. Art could stand to help some work’s aesthetic but as a whole making something the visual equivalent of frosting on a cake will serve to do about just as much good as sugary frosting…

Posted 1 year ago & Filed under justlucky, art, design, creative, thoughts, free,

About:

Justlucky is made up of a group of talented individuals who come together around a project. This has been an excellent way to service each client appropriately. Our strength is not in our size but in our scalability. We have been able to collaborate with individuals and corporations from LA to Europe because of our robust network of professionals. This is exactly what gives us the ability to confidently respond to a variety of project requests.

Our design community is for those with ideas, for people who have something to say and want to say it better.

www.yourjustlucky.com

Following: